Top 5 iOS Personal Finance Apps in South America - Q1 2024

During the first quarter of 2024, the top five personal finance budgeting and planning applications on iOS in South America demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how these apps fared.

Splitwise by Splitwise, Inc. saw significant fluctuations in weekly downloads, starting strong with 22.2K in the first week of January and fluctuating to a low of 7.8K in mid-March, before rebounding to 11.9K by the end of the quarter. Revenue showed a similar pattern, peaking at $7.7K in the first week and experiencing multiple rises and falls, ending at $5.1K in the last week of March. Active users remained relatively stable, fluctuating around 31.4K to 35.9K throughout the quarter.

Toro Investimentos Ltda.'s Mobills - Budget Planner showed a consistent decline in weekly downloads, starting at 19.8K and ending at 8.9K. Revenue also saw a downward trend, from $31.1K in the first week to $15K by the end of March. Active users followed a similar trajectory, decreasing from 42.5K to 35K over the quarter.

Minhas Economias experienced a moderate decline in weekly downloads, starting at 11.5K and ending at 5.3K. The app maintained a steady number of active users, hovering around 33.4K to 39.8K.

Tricount - Split group bills from Tricount saw a slight decrease in weekly downloads, beginning with 6.9K and stabilizing at 6.2K by the end of the quarter. Revenue remained relatively low but stable, ranging from $300 to $489. Active users showed minor variations, maintaining between 13.8K and 16.8K.

Lastly, Mozper: mesada, cartão e PIX by Mozper exhibited a significant increase in weekly downloads, starting at 2.6K and peaking at 7K in early March before settling at 4.9K by the end of the quarter.

These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.